What is Schema Markup? Schema markup helps search engines crawl websites more easily by implementing semantics. Using schema’s additional information about a page’s content, search engines can provide information from that page in the results list, increasing its exposure. Higher Click through Rates (CTR) Schema markup implementation can sometimes result in better positioning at the many search engines changing result look with the different ‘stars,’ ‘images,’ ‘price range’ etc. These appealing results are ...
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